Toasted Wholegrain Oat & Honey Clusters with Raisins & Whole and Sliced Almonds. Let's talk about the birds and the bees.... ...and butterflies and hedgerows. It's great to see them in all their glory and they'd be missed if they weren't here. That's why since 1985 we've worked with British farmers to set aside 10% of land for wildlife, and we're joining forces with our friends at The Wildlife Trusts to do even more to help wildlife thrive.. So that's one less thing to worry about.. There's lots more to say about the things we do.. Find out about the Jordans Farm Partnership at www.jordanscereals.co.uk. The Prince's Countryside Fund. A Little Bit About Sugar. We know cutting sugar is a topic on everyone's lips, that's why we're looking for ways to reduce sugar without compromising on quality. It's a tricky thing to do, a sugar helps create the crunchy texture and taste we know you love. But take our word for it, we're on the case.